ZIPPO
P.O.P. design & Retail
For the Logitech brand, we created a new shop-in-shop space in the largest showroom in Prague, at Alza.cz.
The goal was to design a striking and clear zone for presenting products focused on gaming as well as innovative professional use. The space allows customers not only to explore the latest products and accessories but, most importantly, to try them out directly in an environment that highlights their functionality, performance, and modern technology.
The result is a clean, design-driven, and technologically confident solution, showcasing both craftsmanship quality and a strong brand identity.